PODCAST: 10 Marketing Tips to Keep Patients Happy and Decrease the Risk of Being Sued

Many health care practitioners think marketing is the sole method to increase the number of patients in a medical practice. Marketing is much more than your collection of brochures and web pages. While our printed materials are important, our brand is really dictated by the opinions of others with whom we interact in our professions. Today we will review a list of 10 cost-effective marketing tips and tactics to boost our brand, keep patients happy and reduce our malpractice risks. Use this link to listen anytime.

Topics covered in this 30-minute interview:

  • Communicating with patients and family members, in and out of the care setting;
  • Respecting the process of patients shopping for ideal health care professionals;
  • Making your office an appealing place to be where patients and their time are valuable;
  • Creating a system to request, receive and respond to patient and family feedback.

Patricia Favia is an award-winning marketing communications and branding professional who is focused on helping health care industry leaders engage their full potential. Ms. Favia works with integrated marketing, communications and advertising to help professionals in the health care industry. In her career in health care marketing, Patricia Favia worked as a director in major health systems in Illinois. She earned her Bachelor’s Degree from DePaul University and participates in the Graduate School of Business, Continuing Education Program at Loyola University Chicago.

# # #

Michael V. Favia & Associates are available to advise and represent health care professionals and the general Chicagoland community with a variety of legal issues. With offices conveniently located in the Chicago Loop, Northwest side and suburbs, you can schedule a discrete meeting with an attorney at your convenience and discretion.

For more about Michael V. Favia & Associates’ professional licensing work, please call (773) 631-4580, visit www.IL-Licensing.com and feel free to “Like” the firm on Facebook and “Follow” the firm on Twitter. You may also connect with Attorney Michael V. Favia on LinkedIn and on Avvo.com where you may also read client endorsements and reviews.